That’s a question that a lot of business owners are asking lately and for good reason. A recent study by Harvard Business School found that a one-star increase in a business’s Yelp rating leads to a 5-9% increase in sales. So it’s no surprise that business owners are turning to Google to see if their business has any reviews.
But are Google reviews good? The answer to that question isn’t as straightforward as you might think. While it’s true that a good Google review can help your business, it’s also important to remember that not all Google reviews are legitimate. In fact, a recent study by Cornell University found that almost half of all Google reviews are fake.
So what do you need to know in order to make sure that your Google reviews are good? Here are a few tips:
– Make sure that you respond to every review, both positive and negative.
– Take the time to read each review carefully, and take action if you see any negative comments.